Case Study on Creating Social Networks for a New Business in Austria

Case Study on Creating Social Networks for a New Business in Austria
Social Media Development for New Business in Austria

Client: full-cycle advertising and production company in Vienna (bro.pro)

Business area: Manufacturing companies

Service: SMM

Objective: Present the company’s services in social media for promotion in Vienna (Austria).

Client’s task: Create and set up business pages on Instagram and Facebook, create a corporate style, and prepare for advertising campaigns.

Initial data

The client provided the company’s naming and basic brand book, a layout of the website being developed with design sources, and basic information on the company and design wishes.

Solutions

🔶 We identified competitors’ advantages and disadvantages after analyzing their social media profiles.

🔶 We developed a content matrix and a basic content plan.

🔶 We created and set up a business account and pages on Facebook and Instagram, and performed basic field settings.

🔶 We prepared profile descriptions, structure, and names for Highlights, translated them into German, and filled in the company information.

🔶 We developed corporate-style designs for profiles: an avatar, Highlights covers, a banner for Facebook, and the first six posts as the basis for future management.

🔶 We prepared texts for posts, which were also translated.

🔶 We published all visual and text materials we created.

Results

The client received ready-to-use social media profiles with the company’s corporate style attracting potential clients wishing to develop a business in Europe or other countries. The target audience can easily find all the important information on the company.

Development of social platforms for business abroad

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