Targeted advertising: a precise hit to your audience

Продвижение и интернет-реклама в Европе

Targeted advertising is one of the most effective ways of online promotion to develop a business. It allows you to quickly and accurately convey your offer to the desired audience with minimum investment. This promotion channel is most actively used on social media.

At DMark, we know how to set up targeted advertising for business goals and ensure growth of requests and sales from the first days of launch. Our Digital Marketing Agency works with Instagram, Facebook, TikTok, YouTube, LinkedIn and other social media. If you need to set up targeted advertising, request it right now. 

Why should you choose targeted advertising?

Properly configured targeted advertising on social media gives businesses both coverage and tangible results. It is managed, scaled and optimized for the desired goals – sales, traffic, requests, subscriptions, coverage, branding, and image-building tasks. And most importantly, you will see the result in the first days after launch. Our services of setting up targeted advertising on Instagram provide:

Targeted advertising on social media
  • Influx of target audience interested in your offer;
  • Testing of marketing hypothesis and selecting the optimal solution for lead generation based on its results; 
  • Increase in sales and improvement of profitability indicators;
  • Increase in brand awareness due to high-quality presence on social media;
  • Comprehensive analytics of targeted advertising and clear reporting;
  • Transparent pricing policy and affordable targeted advertising setting up;
  • Flexible budget management and the ability to scale campaigns.

These advantages make targeting especially attractive for small and medium businesses. You can control expenses, view statistics and adjust the strategy as it goes. This is not advertising on spec, but a clear marketing tool with measurable results.

How is targeted advertising set up?

The DMark targeted advertising agency builds its work based on a clear system so as not to miss anything and get maximum results. We agree each stage with the client and adapt them to the business specifics. There are no template solutions – only a living, flexible strategy based on analytics and the tasks of a specific project. The targeted advertising algorithm is as follows:

1. Auditing current advertising accounts (if any) and analyzing the company’s target audience and USP.

2. Developing the targeted advertising strategy subject to the overall marketing strategy and SMM.

3. Setting up a business account, advertising campaigns and ad groups.

4. Preparing selling content and creatives (banners, stories, reels, shorts).

5. Setting up advertising on Facebook, Instagram, LinkedIn, TikTok, or YouTube.

6. Activating and optimizing ads based on engagement and conversion metrics.

7. Regular reporting and analytics.

8. Scaling recommendations.

This approach allows the targeting professional to accurately build a funnel – from the first contact to the sale. You will receive full support – from the idea to the launch and subsequent scaling. We take into account seasonality, competitive niche and the target audience peculiarities.

Targeted advertising: get turnkey services

Prices for targeted advertising

Each business needs an individual approach. This allows them to get the maximum effect even with a limited budget. The main areas of our targeting activities include the following:

  • Setting up an advertising account (business portfolio) and launching a target from scratch.
  • Extensive advertising setup and launch – creating advertising accounts, pixels, events, catalogs, studying audiences and developing precise targeting, and developing creatives for various goals and formats.
  • Managing advertising campaigns – in-process optimization, weekly reporting, and constant lead cost reduction.
  • Analytics and scaling – tracking indicators’ dynamics, and successful solution and channel active expansion.
  • A/B tests – taking campaigns to a new level with budget growth.
  • Individual solutions – working with non-regular niches, and integration with CRM, analytics, website or landing page.

Targeted advertising on Instagram allows you to act at any stage – from start to scaling. You do not need to look for multiple contractors – one agency does everything. And most importantly – you are always aware of how your SMM targeted advertising works and where your budget is spent for.

Targeting: price factors

Prices for targeted advertising depend on the complexity of setting up target audiences, the number and types of advertising campaigns, creatives and traffic volumes. However, we make targeting affordable – we have ready-to-use packages, or you can make up an individual solution. You pay only for what you really need.

Targeting prices

Flexible pricing for targeted advertising services for small and medium businesses

If you want to start small, we have a launch format with a minimum budget for testing or a pilot project. And if you already have traffic, we can provide advertising campaign maintenance, development and scaling services to get maximum efficiency.

Are you ready to set up effective targeted advertising for your business? Do you want a stable flow of clients from social media? Are you looking for a reliable targeted advertising agency? Submit a request via the DMark.pro website and we will estimate the cost of setting up targeted advertising and select SMM services and a comprehensive solution to promote your business.

FAQs on SEO promotion

What is good about targeted advertising?

It is good for its accuracy, efficiency, control and quick start. This advertising gives tangible results, not just coverage.

What does the targeting service include?

It includes audit, strategy, setup, creatives, analytics, optimization, and reporting, plus a personal manager and technical support.

What is the difference between targeted and contextual advertising?

Contextual advertising is focused on search queries, while targeting is focused on the behavior, interests and audience segments on social media. This provides more flexibility and opportunities for testing creatives.

What is the price of targeting in Ukraine?

Prices are formed based on tasks, scope and selected channels. We can offer a solution tailored to your budget and goals without hidden costs.

How relevant is social media promotion for business during an economic and social crisis?

Social media remain the most important channel for attracting and communicating with the target audience even in highly-challenging periods of doing business, since there is a risk of business degradation without visibility on social media.

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