Digital Marketing Agency
We create websites that are ready for promotion even before launch.
Most companies start thinking about SEO only after the website is published. As a result, it often turns out that the structure does not match search demand, some important pages are missing, and technical settings need improvements.
SEO at the website development stage allows you to prevent such problems and helps to reach the top positions faster, speed up indexing, and reduce costs for future optimization.
Why should SEO start even before the website launch?
Correcting errors after publication is significantly more difficult and expensive than preventing them during website development. Therefore, it is more effective to carry out search engine optimization of a new website before its launch.
SEO for a new website includes niche analysis, competitor research, determination of search demand, and preparation of the structure of the future website.
At the development stage, DMark specialists perform:
- collection and clustering of search queries;
- formation of the semantic core;
- website structure design;
- preparation of technical requirements for developers.
This approach is especially important for companies that plan to promote new websites in competitive niches.
For already launched projects, we recommend ordering a marketing audit to identify bottlenecks, assess the quality of goal implementation, and develop an effective digital strategy.
Website optimization at the development stage: what is included in the service
SEO for a new website consists of several areas that form the foundation for stable growth of organic traffic after launch.
Working with structure and search demand
Before starting development, we determine which sections and landing pages are necessary for the business to attract targeted traffic from search engines.
At this stage, the following is carried out:
- analysis of search demand and collection of the semantic core;
- query clustering and distribution of semantics across pages;
- designing the structure of the website and sections;
- development of an SEO-oriented URL structure;
- development of recommendations for CNC;
- preparation of the internal linking scheme.
A well-structured website allows for easier navigation for users and covers more target queries.
Technical SEO preparation for promoting a young website
As part of optimizing the new website, we configure and check:
- robots.txt та sitemap.xml;
- canonical URLs (canonical);
- hreflang (if multilingualism is required);
- meta tags title, description, and keywords;
- setting up URL page redirects and content file placement when changing the site structure;
- H1-H6 headings;
- microdata;
- SEO setup of pagination and filters;
- rules for page indexing.
Thanks to this, the website becomes understandable to search engines from the very first days of operation.
What does the business get?
Optimizing a website from scratch helps avoid costly revisions after the project launch. As a result, you get effective promotion of the new website in search engines and reduced risks of traffic loss due to technical errors. For businesses, this means a faster launch and more efficient use of the budget for SEO services.
Why is it necessary to order the promotion of a new website from a team of experts?
We can join the project regardless of who is developing the website. If the website is being created by our team, SEO and GEO requirements will be taken into account by default at all stages of the work.
If the development is being handled by an external team, our specialists will prepare detailed recommendations and technical specifications for implementing SEO. We interact with developers, monitor the implementation of key tasks, and help create a website ready for effective promotion in search engines.
To order the creation and promotion of a website, contact our managers using the contacts listed on the site.